Top 10 Books To Read On Getting First 100 Customers For Your Startup In 2022


Book cover thumbnail for The Minimalist Entrepreneur by Sahil Lavingia

The Minimalist Entrepreneur by Sahil Lavingia

“Pay attention.”—Jason Fried A revolutionary roadmap for building startups that go the distance   Now more than ever, you don’t need a fancy office, Ivy League degree, or millions of dollars in venture capital to launch a business that matters for the communities you care most about. Software, the internet,...

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Book cover thumbnail for Lean B2B by Étienne Garbugli

Lean B2B by Étienne Garbugli

« This is a must read for every B2B entrepreneur, SaaS creator or consultant and business school student. It's the kind of book you don't read once, you go back to it on a regular basis. » - Carmen Gerea, CEO & Co-founder, UsabilityChefsLean B2B helps entrepreneurs and innovators quickly...

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Book cover thumbnail for The Mom Test by Rob Fitzpatrick

The Mom Test by Rob Fitzpatrick

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak.They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if...

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Book cover thumbnail for Crossing the Chasm, 3rd Edition by Geoffrey A. Moore

Crossing the Chasm, 3rd Edition by Geoffrey A. Moore

The bible for bringing cutting-edge products to larger markets—now revised and updated with new insights into the realities of high-tech marketingIn Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle—which begins with innovators and moves to early adopters, early majority, late majority, and laggards—there is...

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Book cover thumbnail for The Startup Owner's Manual by Steve Blank, Bob Dorf

The Startup Owner's Manual by Steve Blank, Bob Dorf

More than 100,000 entrepreneurs rely on this book. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why?The Startup Owner's Manual guides you, step-by-step, as...

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Book cover thumbnail for The Lean Startup by Eric Ries

The Lean Startup by Eric Ries

'If you are an entrepreneur, read this book. If you are thinking about becoming an entrepreneur, read this book. If you are just curious about entrepreneurship, read this book.' Randy Komisar, founding director of TiVoMost new businesses fail. But many of those failures are preventable. The Lean Startupis a new...

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Book cover thumbnail for Sprint by Jake Knapp, John Zeratsky, Braden Kowitz

Sprint by Jake Knapp, John Zeratsky, Braden Kowitz

NEW YORK TIMES BESTSELLER WALL STREET JOURNAL BESTSELLER “Sprint offers a transformative formula for testing ideas that works whether you’re at a startup or a large organization. Within five days, you’ll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A...

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Book cover thumbnail for Lean UX by Jeff Gothelf, Josh Seiden

Lean UX by Jeff Gothelf, Josh Seiden

Lean UX has become the preferred approach to interaction design, tailor-made for today's agile teams. In the second edition of this award winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product...

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Book cover thumbnail for The Design of Everyday Things by Don Norman

The Design of Everyday Things by Don Norman

Design doesn't have to complicated, which is why this guide to human-centered design shows that usability is just as important as aesthetics. Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull,...

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